Crypto Payments Company Brighty Raises $10 Million to Expand in Europe and the UK
Brighty, a Swiss-based digital finance platform designed for crypto-card payments, has secured $10 million in funding from Futurecraft Ventures. This financial boost will help Brighty expand its reach in the European Union and the UK, capitalizing on the growing demand for seamless crypto payments.
Brighty: Merging Traditional Finance with the Power of Crypto
Founded by ex-Revolut engineer Nick Denisenko and former Credit Suisse banker Roger Buerli, Brighty is revolutionizing personal finance by merging traditional banking with decentralized finance (DeFi) solutions. This innovative platform offers a mix of stablecoins, crypto-card payments, and digital banking, allowing users to manage both traditional and crypto assets in one place.
Brighty’s user-friendly platform provides European IBAN accounts and offers both physical and digital Visa cards. These cards can be used for everyday purchases both online and offline, while users can also make transfers in Ethereum, Tron, Polygon, and Arbitrum.
Aimed at Digital Nomads: Crypto Payments Made Easy
Brighty is especially popular among digital nomads, who can exchange their cryptocurrencies for Euro, USD, GBP, and other major currencies. With Brighty, users can quickly and easily send money to friends and family or use it for online purchases. The platform also offers a daily rewards program, where users can earn up to 5% APY on their stablecoin card balances, making it an attractive option for those looking to maximize the value of their crypto assets.
New Business Payment Platform for the EU
Brighty isn’t just for individuals; it also offers a business payments platform within the European Union. This feature allows businesses to open wallets in stablecoins, providing an easy and efficient way to handle crypto transactions. The platform also offers businesses the ability to stake coins in branded accounts, list custom tokens, and earn cashback on transactions.
Additionally, Brighty provides an investment management service that helps users diversify their portfolios. With access to sectors like Momentum, Industrial, Nasdaq, S&P 500, Energy, Real Estate, and Dividends, users can create well-rounded investment strategies that align with their financial goals.
A Vision for Simple Crypto Payments in the Real World
Brighty’s CEO Roger Buerli emphasizes the growing use of cryptocurrency for everyday spending in Europe and the UK. He points out that the increasing popularity of crypto payments—whether for business transactions, funding rounds, or even salaries—requires efficient and accessible solutions. Buerli believes that crypto’s borderless nature makes it an ideal platform for digital nomads to earn, save, and make payments in the real world.
He explains, “We want to make crypto payments in the real world simple. Europe and the UK are seeing a surge in crypto adoption for daily transactions, and we aim to make this process smoother for users across these regions.”
Brighty’s Expansion in the Booming Swiss Crypto Startup Economy
Brighty is part of the thriving crypto startup ecosystem in Switzerland, a country that continues to be a hotbed for blockchain and cryptocurrency innovation. Another Swiss crypto startup, Relai, a Bitcoin buy, sell, and self-custody application, recently raised $12 million in Series A funding. Relai has also gained traction in the European market, with 400,000 downloads for its app, and is looking to expand further and secure licensing under the Markets in Crypto Assets (MiCA) regime.
Brighty’s Potential for Growth
With the crypto industry continuing to grow, Brighty is well-positioned to take advantage of the increasing demand for easy-to-use crypto solutions. The company’s ability to combine traditional banking with stablecoins and DeFi puts it at the forefront of the crypto payments revolution. As the demand for borderless financial solutions rises, Brighty’s expansion plans in Europe and the UK will play a crucial role in the company’s growth and success.
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